ROX Motor: Pioneering Hybrid Electric SUVs
ROX Motor, a Chinese automotive manufacturer established in 2021, has rapidly emerged in the automotive industry with its innovative approach to hybrid electric vehicles. Focusing on extended-range electric vehicles (EREVs), ROX Motor combines advanced technology with luxury design to cater to modern drivers seeking both performance and sustainability. EV24.africa is proud to facilitate the import and delivery of ROX Motor’s premier models across all 54 African countries, ensuring safe and reliable transportation for our customers.
History and Origins
Founded by Chinese entrepreneur Chang Jing, also known for establishing Roborock, ROX Motor was created with the vision of producing high-tech, electrified vehicles utilizing advanced materials like aluminum. In its initial year, the company expanded rapidly, hiring approximately 1,800 employees and forming strategic partnerships with industry leaders such as Bosch, CATL, Continental AG, and Valeo. These collaborations have been instrumental in accelerating ROX Motor’s development and production capabilities.
Early and Notable Models
The company’s inaugural model, the ROX 01, was officially unveiled in August 2023 at the Beijing Auto Show. This mid-size SUV, designed by the renowned Italian studio Pininfarina, features angular proportions and distinctive “T” shaped headlights and taillights. The ROX 01 is available in both six and seven-seat configurations, offering versatility for various consumer needs.
Transformation in the EV Space
Since its debut, ROX Motor has focused on expanding its market presence both domestically and internationally. In August 2024, the company signed agreements with dealers in Qatar, Kuwait, Azerbaijan, the Philippines, and Egypt, marking a significant step in its global expansion strategy. This move aims to establish robust sales channels and user service systems in these emerging markets, reflecting ROX Motor’s commitment to meeting the growing global demand for hybrid electric vehicles.
Top EV Models and Key Characteristics
- ROX 01
- Type: Mid-Size SUV
- Powertrain: Extended-Range Electric Vehicle (EREV)
- Battery Capacity: 56 kWh
- Electric-Only Range: Approximately 235 km (146 miles)
- Combined Range: Up to 1,338 km (832 miles)
- Features: The ROX 01 boasts a luxurious interior with options for six or seven seats, advanced driver assistance systems, and a design emphasizing both aesthetics and functionality. Its powertrain combines a 1.5-liter gasoline engine with two electric motors, delivering a total output of 470 horsepower and 740 Nm of torque, enabling acceleration from 0 to 100 km/h in 5.5 seconds.
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Global Presence and Top Markets
While ROX Motor is headquartered in Shanghai, China, it has strategically expanded into international markets to meet the increasing demand for hybrid electric vehicles. The company’s partnerships in the Middle East, Central Asia, and Africa underscore its commitment to providing innovative transportation solutions worldwide. This global outreach not only broadens ROX Motor’s market presence but also contributes to the global shift towards sustainable mobility.
ROX Motor in Africa with EV24.africa
EV24.africa is dedicated to bringing ROX Motor’s cutting-edge hybrid electric vehicles to the African continent. With a focus on safety and reliability, we ensure that customers across all 54 African countries have access to ROX Motor’s top models. Our comprehensive logistics network guarantees that your chosen vehicle is delivered efficiently and securely, regardless of your location.
Conclusion
ROX Motor exemplifies the fusion of advanced technology and luxury design in the hybrid electric vehicle sector. Through EV24.africa, customers across Africa can experience the exceptional quality and performance of ROX Motor’s vehicles, contributing to a more sustainable and sophisticated driving future.
Note: For detailed specifications and availability of ROX Motor models in your country, please visit EV24.africa.